1. Dream House: Grade C-
It is somewhat creepy, but also a little contrived, not to mention how hard it is to not immediately think of the film Garden State. I can’t imagine that is the best thing to put in people’s minds when you are promoting a horror movie.
2. Rebirth: Grade D
I’m trying to find something interesting about this poster, but there really isn’t anything, just candid photos of random people.
3. The Last Circus: Grade C+
There is an overt snark to every poster I’ve seen for this film. It promises an outrageous ride, but are the promises too much to keep? Either way, the ugliness of this poster just barely works.
4. Tinker, Tailor, Soldier, Spy: Grade C
We’ve seen some similar posters in the past, but there is something about the quiet dignity of Gary Oldman that makes it a little interesting.
5. Take Shelter: Grade B-
It may resemble a morbid life insurance ad, but that’s exactly what is good about it. The hopeful blue sky, the open land of Americana, and the embrace of a family, surrounded by locusts and standing at the mouth of a bomb shelter, fun stuff.
6. Don’t Be Afraid of The Dark: Grade C-
This is probably the weakest, most unimagined poster to be released for this much anticipated film. It still has what is somewhat of a trademark, in the creepy hands reaching, but beyond that the poster has very little feel to it.
7. Golf in The Kingdom: Grade D
This poster has almost an oil painting-type texture to it, but more than anything it is flat, and completely unremarkable.
8. One Life: Grade B
I love the endless green of the forest. The design with the animals is a little kitschy, but it isn’t oppressive and allows the green of the forest to breathe.
9. De Heineken Ontvoering: Grade C
It would seem this week’s theme is ‘near misses’. This poster is a good example of that. It has a great, cheeky, 80’s sensibility but it doesn’t do much with it. It comes off as very flat.
10. Bal: Grade A
Such a dreamy green washes over this poster. It is a great use of space and color.
– James Merolla