Justin Long

Kevin Smith’s early work, guerilla-style films about disenfranchised geeks and losers, helped gain him a strong and dedicated audience. While many of his most dedicated fans seem to find the best in even his weakest films, Smith has never found the same success in critical circles. The negative critiques of his films has only been exasperated by Smith himself, who seems to struggle with dissenting takes on his work, leading him to withdraw into podcasting. Though this was not a strategic choice on Smith’s part, it seemed to pay off as his audience only grew and he is now among the most influential people in the ‘Twittersphere’. This allowed Smith to distribute his 2011 film Red State himself. He described the entire process as “Indie Film 2.0.”; it was no longer about just making the film yourself but distributing it as well.