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“Limitless” Super Bowl TV Spot

Another Super Bowl commercial has hit the net. This time for Relativity Media’s 30-second spot for Limitless. The story centers on a down-and-out writer who gets his hands on a top-secret pharmaceutical drug that makes one smarter. He experiences sudden financial and social success but soon discovers that the drug has lethal and lasting side effects, including “trip-switching,” a phenomenon in which time moves with a stop-motion quality. Before long, mysterious antagonists are pursuing him. Bradley Cooper and Robert De Niro star in this paranoia-fueled action thriller Neil Burger directs. Limitless is set for release on March 18th, 2011.